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Why the Best Marketers MUST Embrace Social Media

From the simplest to understand perspective… the socially nimble company tasks its employees with “opening their listening ears” and tapping into community intelligence (both the company’s and the...

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Six Do’s and Don’ts for Promoting Your Blog and Using Social Media

For many bloggers who are new to blogging, getting the word out about your new venture can seem like a pretty big obstacle. How do you build readership from scratch and get people to comment? Why is it...

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How Bad Structure Kills Creativity, Productivity and Morale

Poor work structure not only kills creativity but also ruins all the factors that create success. For years there has been an ongoing debate about how successful companies are run. How do you balance...

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The Battle Between “Busy” and “Productive”

Today we have unprecedented access to information anywhere and anytime. We can multitask using multiple screens, and we can connect and converse on the fly—yet there are still only 24 hours in a day....

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How to Drive Your Best Employees to the Competition

Today’s job market is recession-weary and hyper-competitive, with a flood of potential employees for every open position. To many employers, it might seem that the odds are stacked in their favor. They...

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